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The Data Story Guide Academy
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  1. The Data Story Guide
  2. Advanced Analysis
  3. Choice-Based Conjoint
  4. Statistical Analysis for Choice-Based Conjoint

Statistical Analysis for Choice-Based Conjoint

  • Overview of the Statistical Analysis of Choice-Based Conjoint Studies
  • Checking a Model for Convergence
  • Numeric versus Categorical Attributes in Choice Models
  • How to Compare Choice Models (Cross-Validation)
  • Checking the External Validity of a Choice Model
  • Identifying Respondents with "Irrational" Preferences
  • Using RLH to Remove Random Choosers from Choice-Based Conjoint Studies
  • Hierarchical Bayes for Choice-Based Conjoint
  • Introduction to the Multinomial Logit Model
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