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  1. The Data Story Guide
  2. Definitions

Definitions

Definitions of technical terms: general, data collection, data science, statistics, and machine learning

General

  • Aggregation
  • Value Labels
  • Valid
  • Tracking
  • Target Market
  • Discussion Guide
See all 19 articles

Data Collection

  • Sampling Frame
  • Response Rate
  • Screener
  • Transcript
  • Top Of Mind Awareness
  • Thinkaloud
See all 73 articles

Data Analysis/Statistics

  • Algorithm
  • Balanced
  • Banner Point
  • Base
  • Bias
  • Binary Logit
See all 151 articles
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